Braemore desk · GB cohorts

Most “broken funnels” are mislabelled hand-offs.

Cachematrixcore is a teaching studio for Funnel Repair for App Teams. We start with event truth, not a brainstorm wall, and we only rewrite the steps that actually leak.

Open the Activation Leak Clinic

83 app teams coached since 2021

11 wks typical repair cadence

17 pt median week-1 activation shift*

6 open cohorts each year

*Median of teams who completed instrumentation cleanup first. Not a promise.

What product leads actually said

The clinic made us stop A/B testing a paywall that never should have appeared before the first saved project. Module 3 was the bit we still quote in stand-up.

Priya N. · Head of Product, consumer photo app

I wanted a silver bullet. What we got was a ruthless event dictionary. Slightly slower than our agency promised, and more honest.

Client in subscription fitness

4 / 5 — the Leak Map homework collided with our freeze week, so we lagged. The live teardown of our onboarding still paid for the seat.

Marcus · Leeds

Programmes

Four rooms. One flagship if you only pick once.

Analytics dashboard on a laptop

Flagship

Activation Leak Clinic

An eight-module course for pairs of PM + analyst who need to find the true first value moment and stop decorating a broken first session.

Course outline

Charts printed across a wooden desk

Studio

Paywall Sequence Repair

A shorter programme on offer order, trial honesty, and the difference between a gate and a receipt.

See listing

Repair is a craft, not a war room.

We teach teams to separate instrumentation debt from product debt, then to write one experiment that can actually fail. The pedagogy is deliberately slow: dictionary, tape, hypothesis, change, only then a dashboard.

If your board wants a growth theatre, this will feel austere. If your engineers are tired of mystery events named funnel_step_7, you will recognise the room.

  • Event dictionaries written in language a designer can argue with.
  • Session tapes before any metric target is set.
  • GB-friendly working hours for live clinics; recordings for the rest.

Bring the leak, not the slide deck.

Read how we frame Funnel Repair for App Teams, or write to the Braemore desk with a single funnel screenshot attached.

The repair stance Write to the desk